If you want to get some additional loyal Followers on Twitter
then there are a couple of things that you need to do.
Tweet Often – If you want to maximise the benefit of your
Twitter activity then you need to be an active contributor to your Followers
streams; I’m not just talking about 1-2 tweets a week, but a constant drip of
information, news and views throughout the day. To really make a difference you
need to aim for at least 10 tweets a day, some of the most popular and influential
people can get 30 tweets out easily.
Be of Value – Tweeting what you had for lunch really isn’t
going to help get and keep loyal Followers, you need to be tweeting items of
interest, and tweets that are based on your real experiences of those of your
customers/clients are the most valuable.
Interact – All too often I see people and businesses
tweeting a stream of self promotional garbage and they never interact with
anyone. You are on Twitter to build
relationships and hopefully turn your Followers into customers or advocates for
you, and you can only do this through interaction. So get engaging, comment on peoples tweets
and Retweet often; you will be rewarded for it.
Share – News is great because often it’s something that we
all like to comment on, so as soon as you hear something interesting Tweet
about it, it’s possible to get a tweet out about a news item before the major
news channels manage to get their act together.
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